Greenwash is a verb defined by the Marriam-Webster Dictionary; “to make (something, such as a product, policy, or practice) appear to be more environmentally friendly or less environmentally damaging than it really is”. The environmentalist Jay Westervelt, coined the term in a law review article in 1986 describing marketing that intentionally deceived consumers into thinking a product or company was sustainable. Today, Greenwashing has become part of the colloquial language, especially used in response to companies that utilize green slogans and advertising to attract sustainability conscious consumers.

Governor Polis signed Senate Bill 24-005 into law on March 15th, 2024, which prohibits landscaping practices for water conservation. The bill prohibits nonfunctional turf, artificial turf, and invasive plant species from being planted on applicable property.

Groundwater supplies 38% of the drinking water in the United States, and nearly half of the drinking water in the world. Groundwater is a freshwater source contained in aquifers that is extracted for human consumption by wells that are drilled into the aquifer.

In 1907, arguably one of the most transformative inventions of the modern world was born; synthetic plastic. Since that time, every object known to man likely contains polyethylene, the world’s most abundant plastic.